Portable Human — Branding

Client: Portable Human
Portable Human Branding

Aelophin had the privilege of creating the branding for a new kind of water bottle company. One with a modern edge and long terms plans to reinvigorate this common household product.

Our goal was to create a brand that reflected the continuous movement of real humans using the products, and the forward movement of the company itself.

See also: Portable Human Brand Film

The logo creates a distinctive image for a sports brand with custom capitals and geometric running man.

The simple colour scheme keeps attention focused on the products and their respective colour.